Hey,
I'm andrea!
Hey,
I'm andrea!
Your brand has a voice.
I’m here to make sure it doesn’t sound like everyone else’s.
I’ve always been a disruptor. Back in middle school I was the kid getting sent home with daily report cards, not for bad grades. But for talking too much. (Sorry, Mrs. Dansby… but also, you’re welcome.)
Turns out all that talking paid off. Because now I help solopreneurs stop diluting their brilliance and start sounding like the bold, brilliant experts they actually are.
No templates. No tone-policing. No copy-paste content pretending to be personal. Just clarity that feels like you, and messaging that moves people before it sells to them.
Yeah, yeah, yeah... what do you actually do?
I work with creatives, disruptors, and truth-tellers who are ready to:
- Burn the bland bio and say what they really mean.
- Turn mushy messaging into sales-ready clarity.
- Build a brand voice that doesn’t flinch, filter, or sound like ChatGPT on autopilot.
- Make their content hit like truth from a best friend... sharp, gutsy, and impossible to ignore.
- Finally connect with the right people because people can’t buy what they don’t understand.
Whether we’re mapping out your voice strategy, running a bold brand sprint, or going deep in a session that finally unsticks you. I’m not here to coddle. I’m here to clarify.
Your brand has a voice.
I’m here to make sure it doesn’t sound like everyone else’s.
I’ve always been a disruptor. Back in middle school I was the kid getting sent home with daily report cards, not for bad grades. But for talking too much. (Sorry, Mrs. Dansby… but also, you’re welcome.)
Turns out all that talking paid off. Because now I help solopreneurs stop diluting their brilliance and start sounding like the bold, brilliant experts they actually are.
No templates. No tone-policing. No copy-paste content pretending to be personal. Just clarity that feels like you, and messaging that moves people before it sells to them.
Yeah, yeah, yeah... what do you actually do?
I work with creatives, disruptors, and truth-tellers who are ready to:
- Burn the bland bio and say what they really mean.
- Turn mushy messaging into sales-ready clarity.
- Build a brand voice that doesn’t flinch, filter, or sound like ChatGPT on autopilot.
- Make their content hit like truth from a best friend... sharp, gutsy, and impossible to ignore.
- Finally connect with the right people because people can’t buy what they don’t understand.
Whether we’re mapping out your voice strategy, running a bold brand sprint, or going deep in a session that finally unsticks you. I’m not here to coddle. I’m here to clarify.
Muted Was a Phase. it's time for the Real You.
You spent too long trying to sound “professional enough,” “likeable enough,” safe enough. That version of your brand?
Muted. Filtered. Forgettable. But that was a phase. And phases end.
Unmute Your Brand™ is the framework I built for those who are done toning
it down and ready to lead with clarity, confidence, and a voice that finally sounds like them.
Define or create a brand strategy that fits you like your best pair of skinny jeans and sets you apart in your field.
Get clear on your purpose, values, and vision so your brand remains rooted in truth not chasing trends.
Refine your voice visuals, and brand story so that what people see and hear actually matches the heart of your business.
Position your message, define your promise, and shape an experience that feels aligned at every touchpoint.
Muted Was a Phase. it's time for the Real You.
You spent too long trying to sound “professional enough,” “likeable enough,” safe enough. That version of your brand?
Muted. Filtered. Forgettable. But that was a phase. And phases end.
Unmute Your Brand™ is the framework I built for those who are done toning
it down and ready to lead with clarity, confidence, and a voice that finally sounds like them.
Define or create a brand strategy that fits you like your best pair of skinny jeans and sets you apart in your field.
Get clear on your purpose, values, and vision so your brand remains rooted in truth not chasing trends.
Refine your voice, visuals, and brand story so that what people see and hear actually matches the heart of your business.
Position your message, define your promise, and shape an experience that feels aligned at every touchpoint.
Why This Framework Hits
Different
Most brand strategy leaves you with a cute slide deck and a vibe you can’t quite use. This one gives you:
- No cute slide decks. Just strategy with a spine.
- A voice that shows up across everything, and actually sounds like you.
- A foundation that’s rooted in what makes you you.
- And strategy that starts with clarity, but ends in momentum. Momentum starts with meaning. You’ll build both.
after more than 20 years in the game, I’ve Got the Receipts
- Repped the only indie music act bold enough (and booked enough) to play a U.S. presidential inauguration.
- Built brand strategies that led to dream collabs with SXSW, Fortune 500 companies, entertainment industry leaders, and others without selling out or smoothing edges.
- Helped clients show up so clearly, media couldn’t ignore them across radio, print, TV, online.
- Recently drove millions of media impressions. No bots, just bold brands people couldn’t stop talking about.
in the spotlight...
musicians
blue background
Public RELATIONS
boxkar
MEDIA Outreach
Carmen nickerson
public relations
exit
Media Outreach
gogirls music
event promotion
irene bedard + Deni band
media Outreach
on a sun
public relations
ovadya
media Outreach
ryan mcintyre
public relations
sit kitty sit
public relations
sunspot
public relations
the boogie men
public relations
the other side
public relations
the pipe circus
public relations
corporate // nonprofit
betsy shock
brand strategy
capital electric
copywriting + Web design
civic music milwaukee
public relations
crisis prevention institute
copywriting
forward 48
copywriting
gogirls music
public relations
Homegrown music festival
public relations
johnson controls
content creation
junior league of mke
public relations
manpowergroup
content creation
milwaukee county
event promotion
milwaukee jazz institute
public relations
northwestern mutual
content creation
the ridge community church
copywriting
wardlaw productions
copywriting
wta
event promotion
wisconsin music podcast
content creation
women's fund of greater milwaukee
copywriting + web design
Named marketer to follow
Rubicly
best for communications strategy solutions — wisc
cv magazine
best in pr + communications
cv magazine
bell award for excellence in social media marketing
bma milwaukee
make it happen award
manpowergroup
outstanding kiwanian
of the year
kiwanis club of milwaukee
music business person of the year (1 win, 3 nominations)
wisconsin area music industry
peak award for internal communications (2 wins)
manpowergroup
vr 550 award for email marketing excellence
vertical response
And now for some fun stuff...
click a box below for the answer!
Skip the fluff. Say what you mean.
Get on the damn list.
No watered-down advice. No polished-to-death content.
Just bold insights for those ready to say what they really
mean and get paid for it.
The ones who get it? They’re already on the damn list!
