Business Planning

Are you thinking too big when it comes to your potential market? Attempting to compete with every other business that provides the same services or…

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Being focused on a task means that we’re devoting the most mental resources to it that we can. Still, in our multitasking society, it’s practically…

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When most of us think about business plans, we often envision a long, extensively detailed document with reams of data and financial forecasts {followed by lots of…

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If there’s one thing to remember about crafting a unique value proposition, it’s that it needs to actually be unique. It needs to be something…

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